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	<title>Comments on: Obligation.PDF</title>
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	<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/</link>
	<description>Gaming. Publishing. Media. Food. Fatherhood.</description>
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		<title>By: Miguel Valdespino</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-171</link>
		<dc:creator>Miguel Valdespino</dc:creator>
		<pubDate>Wed, 09 Dec 2009 23:02:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-171</guid>
		<description>I&#039;m a big PDF user.  I bring my laptop to all my games, and it&#039;s so much easier than bringing a stack of books.  I have shelves of gamebooks already and I don&#039;t see myself stopping.  PDF&#039;s aren&#039;t quite as easy to read, but I&#039;m willing to live with that for the other advantages they have.  I&#039;ve downloaded pirate copies of books I own in hard copy, but I&#039;d much rather just pay the publisher to send me the bits.</description>
		<content:encoded><![CDATA[<p>I&#8217;m a big PDF user.  I bring my laptop to all my games, and it&#8217;s so much easier than bringing a stack of books.  I have shelves of gamebooks already and I don&#8217;t see myself stopping.  PDF&#8217;s aren&#8217;t quite as easy to read, but I&#8217;m willing to live with that for the other advantages they have.  I&#8217;ve downloaded pirate copies of books I own in hard copy, but I&#8217;d much rather just pay the publisher to send me the bits.</p>
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		<title>By: walkerp</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-168</link>
		<dc:creator>walkerp</dc:creator>
		<pubDate>Wed, 09 Dec 2009 21:43:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-168</guid>
		<description>I have access to printing at my job, where we have piles of already printed-upon paper that I can put back into the printer and print on the blank side.  I make notebooks for employees here and most of the stuff we print out that is for internal use gets printed on the already used paper.  There is still so much left over that I can also print out personal pdf&#039;s from time to time.  So for me, because shipping costs are so expensive to Canada and because games arrive in stores here months after they are released, and because of limited shelf space, I&#039;ll buy only the pdf of a game, print it out, stick it in a duo-tang and read it.  If it&#039;s a great game and going to get playing time, I&#039;ll often then seek out the hardcopy version to put on my shelf.

I&#039;ll probably end up buying Diaspora in hardcopy because I&#039;m going to be in Vancouver after xmas and it is supposed to be on sale at a couple of stores there.  But if I could have a pdf, I probably would have bought it and read it weeks ago, possibly even gotten excited enough to run a one-shot with my crew here.

I can&#039;t help but feeling that there is a certain design-y control freakiness concerning the Diaspora designers not wanting a pdf that mimics the print version.  It&#039;s like they can&#039;t stand it that the &quot;artifact&quot; will be out of their control and printed in weird sizes, or multiple sheets per page or on already-printed on paper.  If they were truly forward-thinking, why not just release it as a pure text file that individuals could format to their own personal specifications à la Cory Doctorow?  Just sell the text itself.</description>
		<content:encoded><![CDATA[<p>I have access to printing at my job, where we have piles of already printed-upon paper that I can put back into the printer and print on the blank side.  I make notebooks for employees here and most of the stuff we print out that is for internal use gets printed on the already used paper.  There is still so much left over that I can also print out personal pdf&#8217;s from time to time.  So for me, because shipping costs are so expensive to Canada and because games arrive in stores here months after they are released, and because of limited shelf space, I&#8217;ll buy only the pdf of a game, print it out, stick it in a duo-tang and read it.  If it&#8217;s a great game and going to get playing time, I&#8217;ll often then seek out the hardcopy version to put on my shelf.</p>
<p>I&#8217;ll probably end up buying Diaspora in hardcopy because I&#8217;m going to be in Vancouver after xmas and it is supposed to be on sale at a couple of stores there.  But if I could have a pdf, I probably would have bought it and read it weeks ago, possibly even gotten excited enough to run a one-shot with my crew here.</p>
<p>I can&#8217;t help but feeling that there is a certain design-y control freakiness concerning the Diaspora designers not wanting a pdf that mimics the print version.  It&#8217;s like they can&#8217;t stand it that the &#8220;artifact&#8221; will be out of their control and printed in weird sizes, or multiple sheets per page or on already-printed on paper.  If they were truly forward-thinking, why not just release it as a pure text file that individuals could format to their own personal specifications à la Cory Doctorow?  Just sell the text itself.</p>
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		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-165</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Wed, 09 Dec 2009 15:35:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-165</guid>
		<description>All very good points, Declan. Thanks!</description>
		<content:encoded><![CDATA[<p>All very good points, Declan. Thanks!</p>
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		<title>By: Declan Feeney</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-164</link>
		<dc:creator>Declan Feeney</dc:creator>
		<pubDate>Wed, 09 Dec 2009 15:32:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-164</guid>
		<description>Fred, You&#039;ve missed one of the key reasons why people purchase PDFs - to evaluate print products. I purchase far more pdfs than print products but I would never run a game without either printing or purchasing a hard copy of the game, and when a professional printed version is available this is usually my chosen option. There are exceptions - for example its not unusual to face a $33 shipping fee on a $12 book. In cases like this I will probably print myself.

The Print+PDF bundles are great but some day I&#039;d like to see a method of getting some refund on a pdf purchase when you purchase the book. I know this may be difficult to arrange, but I&#039;m sure you&#039;ll see improved sales as a result.

Also, when it comes to online games and virtual tabletops the combination of print and pdf is unbeatable.</description>
		<content:encoded><![CDATA[<p>Fred, You&#8217;ve missed one of the key reasons why people purchase PDFs &#8211; to evaluate print products. I purchase far more pdfs than print products but I would never run a game without either printing or purchasing a hard copy of the game, and when a professional printed version is available this is usually my chosen option. There are exceptions &#8211; for example its not unusual to face a $33 shipping fee on a $12 book. In cases like this I will probably print myself.</p>
<p>The Print+PDF bundles are great but some day I&#8217;d like to see a method of getting some refund on a pdf purchase when you purchase the book. I know this may be difficult to arrange, but I&#8217;m sure you&#8217;ll see improved sales as a result.</p>
<p>Also, when it comes to online games and virtual tabletops the combination of print and pdf is unbeatable.</p>
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	<item>
		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-163</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Wed, 09 Dec 2009 15:31:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-163</guid>
		<description>I don&#039;t think I agree that no one in the industry is looking into that field. I&#039;d bet that several folks (myself included) are looking/have looked, and believe that currently the technology is too new and the readers available too immature to deliver on what we&#039;d need &#039;em to.  The market for ebooks and ebook readers still needs to mature for it to represent a significant enough market share to make it worth the additional effort, I believe.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t think I agree that no one in the industry is looking into that field. I&#8217;d bet that several folks (myself included) are looking/have looked, and believe that currently the technology is too new and the readers available too immature to deliver on what we&#8217;d need &#8216;em to.  The market for ebooks and ebook readers still needs to mature for it to represent a significant enough market share to make it worth the additional effort, I believe.</p>
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		<title>By: trukulo</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-158</link>
		<dc:creator>trukulo</dc:creator>
		<pubDate>Wed, 09 Dec 2009 11:33:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-158</guid>
		<description>Forget about PDFs, future is in epub format, to be read on ebook readers.

No one in industry is looking in this field, and think about kindle and sony pocket, and how this is getting inmense grow this winter.

Really, no one in rpg is filling that void. And is a huge void.</description>
		<content:encoded><![CDATA[<p>Forget about PDFs, future is in epub format, to be read on ebook readers.</p>
<p>No one in industry is looking in this field, and think about kindle and sony pocket, and how this is getting inmense grow this winter.</p>
<p>Really, no one in rpg is filling that void. And is a huge void.</p>
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		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-156</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Tue, 08 Dec 2009 21:54:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-156</guid>
		<description>&lt;blockquote cite=&quot;C W Marshall&quot;&gt;Certainly, this is a question all the Diaspora authors are thinking about.&lt;/blockquote&gt;

Of this, I have no doubt. :)</description>
		<content:encoded><![CDATA[<blockquote cite="C W Marshall"><p>Certainly, this is a question all the Diaspora authors are thinking about.</p></blockquote>
<p>Of this, I have no doubt. <img src='http://www.deadlyfredly.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: C W Marshall</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-155</link>
		<dc:creator>C W Marshall</dc:creator>
		<pubDate>Tue, 08 Dec 2009 21:53:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-155</guid>
		<description>You&#039;re right that the SRD is only about 50-60% of the total book. I don&#039;t see the SRD being the best tool for those who want to &quot;try before you buy&quot;; there is the sample chapter, though (and that&#039;s what I see the main function of it being). I do agree that the cost of shipping is a real obstacle for some people: if you want an actual book, there is always going to be somewhere on the planet with above-average costs; some of that might be offset with a softcover; all of it would be for a pdf.  

Certainly, this is a question all the Diaspora authors are thinking about.</description>
		<content:encoded><![CDATA[<p>You&#8217;re right that the SRD is only about 50-60% of the total book. I don&#8217;t see the SRD being the best tool for those who want to &#8220;try before you buy&#8221;; there is the sample chapter, though (and that&#8217;s what I see the main function of it being). I do agree that the cost of shipping is a real obstacle for some people: if you want an actual book, there is always going to be somewhere on the planet with above-average costs; some of that might be offset with a softcover; all of it would be for a pdf.  </p>
<p>Certainly, this is a question all the Diaspora authors are thinking about.</p>
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		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-154</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Tue, 08 Dec 2009 21:21:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-154</guid>
		<description>I think the practicality argument still holds water.  The SRD isn&#039;t by itself the same experience nor identical content (I believe it&#039;s a subset, correct?) to the innards of the book, which makes it nice for the &quot;try before you buy&quot; set, but does absolutely nothing for folks who want the full content of the product but live somewhere that Lulu wants to charge $30 to ship to.  

And while the SRD is nice for searching for the occasional thing, if I don&#039;t have a PDF for ride-along with a print book, I&#039;m actually less likely to run the thing, as its absence means my job running the game is more difficult.  With Print+PDF purchases I make, I make use of the product in what Brad might call a &quot;highly correlated&quot; fashion.  I&#039;ll search the PDF to find the page number -- but I&#039;ll then read the content in the print book, as that&#039;s my preference.

While I do believe there&#039;s a strong set of principles in operation on either side of the perspectives here, I&#039;ve grounded my opinions in the real-world practicals of how I make use of RPG products. It may not be how you make use of such products, but I think that matters less to the whole question of whether or not the practical application holds up as valid.</description>
		<content:encoded><![CDATA[<p>I think the practicality argument still holds water.  The SRD isn&#8217;t by itself the same experience nor identical content (I believe it&#8217;s a subset, correct?) to the innards of the book, which makes it nice for the &#8220;try before you buy&#8221; set, but does absolutely nothing for folks who want the full content of the product but live somewhere that Lulu wants to charge $30 to ship to.  </p>
<p>And while the SRD is nice for searching for the occasional thing, if I don&#8217;t have a PDF for ride-along with a print book, I&#8217;m actually less likely to run the thing, as its absence means my job running the game is more difficult.  With Print+PDF purchases I make, I make use of the product in what Brad might call a &#8220;highly correlated&#8221; fashion.  I&#8217;ll search the PDF to find the page number &#8212; but I&#8217;ll then read the content in the print book, as that&#8217;s my preference.</p>
<p>While I do believe there&#8217;s a strong set of principles in operation on either side of the perspectives here, I&#8217;ve grounded my opinions in the real-world practicals of how I make use of RPG products. It may not be how you make use of such products, but I think that matters less to the whole question of whether or not the practical application holds up as valid.</p>
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		<title>By: C W Marshall</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-153</link>
		<dc:creator>C W Marshall</dc:creator>
		<pubDate>Tue, 08 Dec 2009 21:00:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-153</guid>
		<description>As one of the authors of Diaspora I know that my view has been set out in part by what Brad has said in his blog (though only in part).

What&#039;s interesting to me as this discussion develops (here and in other places) is the line that people walk on both sides of the issue between principle and practicality. Though there isn&#039;t a pdf available of the typeset book, there is a lot out there: from the Diaspora website, one can download the entire space combat chapter and all the reference tables from the back of the book, whether or not you&#039;ve bought the book; the SRD is available, as a website and as a pdf, also available whether or not you&#039;ve bought the book. 

As a result some of the comments that I read, particularly concerning issues of practicality, seem to me to be less persuasive than others. One can get a clear sense of what one will get if one buys by looking at the space combat chapter. One does have access to the ruleset, for look up during play. AP reports offer examples, and in some ways better examples than ones we&#039;ve come up with. We&#039;ve posted pdfs of the tables and the skills available, because these are the things we&#039;ve found one needs during play. Granted, our examples aren&#039;t there, but an awful lot is, and what we&#039;ve put out we&#039;ve tried to put out with the guy on the street in mind. 

So one question I have is what is missing from what is freely available? What don&#039;t you have electronically that is preventing you from playing?

Falling on the other side of the line, then, are those arguing from principle (as indeed Fred does). In this respect, we are agreed: once practical needs are met (as I believe they are by a pdf, or by what is out there fore Diaspora already), the issue becomes one of principle, and it just happens that Fred feels differently than we do. This principle can be expressed on an artist/business continuum, but it need not. 

If we do an electronic release of Diaspora, we want to do it right. At the moment, we aren&#039;t agreed on the form that might take. 

The biggest obstacle to the current system delivery is, as Mick notes, that we don&#039;t physically handle every book before its shipped. That too is a choice we&#039;ve made: since we are in Canada, to do so jacks up the price for everyone on the planet except Canadians, and so (in our general self-effacing patriotic spirit) that isn&#039;t what we chose. Instead, you get a book cheaper from the closest Lulu printer rather than from Vancouver. But be sure that if there are problems with the result, we&#039;ll want to make it right. That may not satisfy everyone, but it is completely within our mandate to ensure that our customers have a product that we are proud of.

Toph</description>
		<content:encoded><![CDATA[<p>As one of the authors of Diaspora I know that my view has been set out in part by what Brad has said in his blog (though only in part).</p>
<p>What&#8217;s interesting to me as this discussion develops (here and in other places) is the line that people walk on both sides of the issue between principle and practicality. Though there isn&#8217;t a pdf available of the typeset book, there is a lot out there: from the Diaspora website, one can download the entire space combat chapter and all the reference tables from the back of the book, whether or not you&#8217;ve bought the book; the SRD is available, as a website and as a pdf, also available whether or not you&#8217;ve bought the book. </p>
<p>As a result some of the comments that I read, particularly concerning issues of practicality, seem to me to be less persuasive than others. One can get a clear sense of what one will get if one buys by looking at the space combat chapter. One does have access to the ruleset, for look up during play. AP reports offer examples, and in some ways better examples than ones we&#8217;ve come up with. We&#8217;ve posted pdfs of the tables and the skills available, because these are the things we&#8217;ve found one needs during play. Granted, our examples aren&#8217;t there, but an awful lot is, and what we&#8217;ve put out we&#8217;ve tried to put out with the guy on the street in mind. </p>
<p>So one question I have is what is missing from what is freely available? What don&#8217;t you have electronically that is preventing you from playing?</p>
<p>Falling on the other side of the line, then, are those arguing from principle (as indeed Fred does). In this respect, we are agreed: once practical needs are met (as I believe they are by a pdf, or by what is out there fore Diaspora already), the issue becomes one of principle, and it just happens that Fred feels differently than we do. This principle can be expressed on an artist/business continuum, but it need not. </p>
<p>If we do an electronic release of Diaspora, we want to do it right. At the moment, we aren&#8217;t agreed on the form that might take. </p>
<p>The biggest obstacle to the current system delivery is, as Mick notes, that we don&#8217;t physically handle every book before its shipped. That too is a choice we&#8217;ve made: since we are in Canada, to do so jacks up the price for everyone on the planet except Canadians, and so (in our general self-effacing patriotic spirit) that isn&#8217;t what we chose. Instead, you get a book cheaper from the closest Lulu printer rather than from Vancouver. But be sure that if there are problems with the result, we&#8217;ll want to make it right. That may not satisfy everyone, but it is completely within our mandate to ensure that our customers have a product that we are proud of.</p>
<p>Toph</p>
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		<title>By: Mick Bradley</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-148</link>
		<dc:creator>Mick Bradley</dc:creator>
		<pubDate>Tue, 08 Dec 2009 03:35:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-148</guid>
		<description>I try to avoid invoking Lucas whenever possible. Besides, you already knocked that one outta the park, D.</description>
		<content:encoded><![CDATA[<p>I try to avoid invoking Lucas whenever possible. Besides, you already knocked that one outta the park, D.</p>
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		<title>By: Daniel M. Perez</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-147</link>
		<dc:creator>Daniel M. Perez</dc:creator>
		<pubDate>Tue, 08 Dec 2009 02:48:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-147</guid>
		<description>This. 
And without invoking Lucas.</description>
		<content:encoded><![CDATA[<p>This.<br />
And without invoking Lucas.</p>
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	</item>
	<item>
		<title>By: Mick Bradley</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-146</link>
		<dc:creator>Mick Bradley</dc:creator>
		<pubDate>Tue, 08 Dec 2009 02:16:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-146</guid>
		<description>I don&#039;t have a copy of the Sacred Artifact of Science-Text-Evocative Bookgasmically Tactile High Art, nor have I seen or touched one as yet. I am torn because on the one hand I respect VSCA&#039;s right to enact their philosophy, but on the other hand, something seems a bit off to me that they would think that they CAN successfully enact it via Lulu POD. None of the books people are purchasing ever pass through VSCA&#039;s hands - they go straight from the press to the purchaser. How can Brad and the gang be sure that the end result is consistently meeting their standards and thus appropriately reflecting their philosophy?

Overall, I have to echo the sentiments in this thread that express confusion and frustration about the lack of a PDF. I don&#039;t get it.

But then again, I don&#039;t need to get it. VSCA can go ahead do whatever they want with their artifact-only approach. I would like to support them and I would, if I felt they had any interest in supporting my preferences. But that&#039;s not the case, so I&#039;ll just go ahead and do the next best thing: Read and use the Diaspora SRD. No doubt the True Artifact holds many interesting and awe-inspiring things that the SRD lacks, but in the end, all I really need is the open content anyhow. My imagination and the ingenuity of my friends and peers can supply the rest.

Viva la SRD!</description>
		<content:encoded><![CDATA[<p>I don&#8217;t have a copy of the Sacred Artifact of Science-Text-Evocative Bookgasmically Tactile High Art, nor have I seen or touched one as yet. I am torn because on the one hand I respect VSCA&#8217;s right to enact their philosophy, but on the other hand, something seems a bit off to me that they would think that they CAN successfully enact it via Lulu POD. None of the books people are purchasing ever pass through VSCA&#8217;s hands &#8211; they go straight from the press to the purchaser. How can Brad and the gang be sure that the end result is consistently meeting their standards and thus appropriately reflecting their philosophy?</p>
<p>Overall, I have to echo the sentiments in this thread that express confusion and frustration about the lack of a PDF. I don&#8217;t get it.</p>
<p>But then again, I don&#8217;t need to get it. VSCA can go ahead do whatever they want with their artifact-only approach. I would like to support them and I would, if I felt they had any interest in supporting my preferences. But that&#8217;s not the case, so I&#8217;ll just go ahead and do the next best thing: Read and use the Diaspora SRD. No doubt the True Artifact holds many interesting and awe-inspiring things that the SRD lacks, but in the end, all I really need is the open content anyhow. My imagination and the ingenuity of my friends and peers can supply the rest.</p>
<p>Viva la SRD!</p>
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	<item>
		<title>By: Harald Wagener</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-145</link>
		<dc:creator>Harald Wagener</dc:creator>
		<pubDate>Tue, 08 Dec 2009 01:42:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-145</guid>
		<description>I&#039;m a fan of the &quot;try before you buy&quot; principle. With pdf products, it&#039;s &quot;buy before you by&quot;: I buy a pdf product if it&#039;s considerable cheaper than the physical book. If I like it, I&#039;ll by the book on top. Often enough, I don&#039;t even care to argue with anyone if I could&#039;ve done a PDF+Book bundle.

Or, to turn it around: If I&#039;m in the market for the book, I&#039;m *also* in the market for the PDF/electronic version. Not going with PDF is an interesting move, but as eReaders continue to grow into everyday life, other formats may, too.

On some games, I did the bundle, and that never was a mistake. But, living in Europe, it made the sometimes weeks-long waits (on preorders, where cheap shipping options often add a week or three to delivery across the pond) bearable.

Often enough, PDFs suck for reading, but that is not inherent to the medium. If you have multicolumn layouts which are a boon on paper, you&#039;ll be going to zoom and pan around and almost always only  get parts of what you want to read on the screen. 

In a way, I blame PDF readers for this, because they usually don&#039;t allow fluid &quot;select this and put in another window&quot; with multiple selections, so I could collect info scattered all over a book volume of text.

Also, if there&#039;s a screen optimized PDF version of a book, I&#039;d still like a &quot;verbatim copy&quot; for easy reference to the physical volume as pointed out by readers before.</description>
		<content:encoded><![CDATA[<p>I&#8217;m a fan of the &#8220;try before you buy&#8221; principle. With pdf products, it&#8217;s &#8220;buy before you by&#8221;: I buy a pdf product if it&#8217;s considerable cheaper than the physical book. If I like it, I&#8217;ll by the book on top. Often enough, I don&#8217;t even care to argue with anyone if I could&#8217;ve done a PDF+Book bundle.</p>
<p>Or, to turn it around: If I&#8217;m in the market for the book, I&#8217;m *also* in the market for the PDF/electronic version. Not going with PDF is an interesting move, but as eReaders continue to grow into everyday life, other formats may, too.</p>
<p>On some games, I did the bundle, and that never was a mistake. But, living in Europe, it made the sometimes weeks-long waits (on preorders, where cheap shipping options often add a week or three to delivery across the pond) bearable.</p>
<p>Often enough, PDFs suck for reading, but that is not inherent to the medium. If you have multicolumn layouts which are a boon on paper, you&#8217;ll be going to zoom and pan around and almost always only  get parts of what you want to read on the screen. </p>
<p>In a way, I blame PDF readers for this, because they usually don&#8217;t allow fluid &#8220;select this and put in another window&#8221; with multiple selections, so I could collect info scattered all over a book volume of text.</p>
<p>Also, if there&#8217;s a screen optimized PDF version of a book, I&#8217;d still like a &#8220;verbatim copy&#8221; for easy reference to the physical volume as pointed out by readers before.</p>
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	<item>
		<title>By: Carl Cravens</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-143</link>
		<dc:creator>Carl Cravens</dc:creator>
		<pubDate>Mon, 07 Dec 2009 23:01:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-143</guid>
		<description>An undercurrent I&#039;m seeing here is something that I think all the entertainment industries need to catch up on very quickly...

The consumer sees that physical and temporal barriers can be removed... they *know* you can deliver the book in electronic format, they *know* a song can be delivered DRM-free, they *know* a movie can be delivered in a portable file, viewable on a non-networked playback device.  And when the publisher/label/studio chooses not to do so, or does so at a premium cost (ebooks that cost more than the paper book), the consumer *knows*... it wasn&#039;t because of technical limitations, it was because the publisher *chose* to refuse to sell to the customer in the time, place and format that the customer desires to buy.

That is, the publisher has said, &quot;We don&#039;t want to do business with you unless you do it our way.&quot;  And that&#039;s a recipe for failure in any business... expecting the customer to meet the business&#039;s needs instead of the business meeting the customer&#039;s needs.

The piracy issue is exacerbated by this refusal... if I want an ebook and the publisher refuses to publish in that format, I can often find it electronically by other means.  There have been several instances where I purchased a paper book, set it aside, and then downloaded the same book from a torrent in a well-produced ebook format.  The right or wrong aside, publishers avoiding digital formats doesn&#039;t keep their works from being pirated, and it can really frustrated legitimate customers who *want* to give the publisher money.  (And it&#039;s very frustrating, because I want to support the ebook market to show publishers that there *is* a market.  But the publishers are trying to price the market out of existence.)

What publisher/label/studio in their right mind says, &quot;No, sorry.  We don&#039;t want your money.  Maybe you can find it on bittorrent.&quot;?  But that&#039;s effectively what they are saying when they refuse to sell digital formats because they&#039;re afraid of piracy... they make piracy the *only* option to obtain that format.

The number of products I would have bought if I could have had them electronically, right *now*, is growing quickly.  I skipped Extreme Dungeon Mastery because I don&#039;t want more paper on my shelf.  Ditto Open Game Table (now in PDF, but not when they had grabbed my interest).  Quite a bit more music would be in my library if &quot;order a physical CD&quot; weren&#039;t the only option.  I&#039;d buy TV shows from Amazon if they&#039;d deliver DRM-free &quot;watch later&quot; to Linux at a reasonable price ($35 for a TV season streamed in low-quality is a bit much).

And game publishers are not getting my money because I already have too much paper, I don&#039;t want to pay a shipping &quot;surcharge&quot;, I don&#039;t want to wait, and I want the convenience of the digital format.  I see something like Diaspora when it&#039;s &quot;hot&quot; and think, &quot;that sounds cool&quot;... and as soon as I find out that I have to pay for bulky paper and shipping, I walk away.  If it&#039;s really &quot;hot&quot;, I&#039;ll look for an opportunity to preview it... getting a chance to preview (the whole work, not 20 pages) has made some paper sales, but those are rare compared to the ones I just walk away from.</description>
		<content:encoded><![CDATA[<p>An undercurrent I&#8217;m seeing here is something that I think all the entertainment industries need to catch up on very quickly&#8230;</p>
<p>The consumer sees that physical and temporal barriers can be removed&#8230; they *know* you can deliver the book in electronic format, they *know* a song can be delivered DRM-free, they *know* a movie can be delivered in a portable file, viewable on a non-networked playback device.  And when the publisher/label/studio chooses not to do so, or does so at a premium cost (ebooks that cost more than the paper book), the consumer *knows*&#8230; it wasn&#8217;t because of technical limitations, it was because the publisher *chose* to refuse to sell to the customer in the time, place and format that the customer desires to buy.</p>
<p>That is, the publisher has said, &#8220;We don&#8217;t want to do business with you unless you do it our way.&#8221;  And that&#8217;s a recipe for failure in any business&#8230; expecting the customer to meet the business&#8217;s needs instead of the business meeting the customer&#8217;s needs.</p>
<p>The piracy issue is exacerbated by this refusal&#8230; if I want an ebook and the publisher refuses to publish in that format, I can often find it electronically by other means.  There have been several instances where I purchased a paper book, set it aside, and then downloaded the same book from a torrent in a well-produced ebook format.  The right or wrong aside, publishers avoiding digital formats doesn&#8217;t keep their works from being pirated, and it can really frustrated legitimate customers who *want* to give the publisher money.  (And it&#8217;s very frustrating, because I want to support the ebook market to show publishers that there *is* a market.  But the publishers are trying to price the market out of existence.)</p>
<p>What publisher/label/studio in their right mind says, &#8220;No, sorry.  We don&#8217;t want your money.  Maybe you can find it on bittorrent.&#8221;?  But that&#8217;s effectively what they are saying when they refuse to sell digital formats because they&#8217;re afraid of piracy&#8230; they make piracy the *only* option to obtain that format.</p>
<p>The number of products I would have bought if I could have had them electronically, right *now*, is growing quickly.  I skipped Extreme Dungeon Mastery because I don&#8217;t want more paper on my shelf.  Ditto Open Game Table (now in PDF, but not when they had grabbed my interest).  Quite a bit more music would be in my library if &#8220;order a physical CD&#8221; weren&#8217;t the only option.  I&#8217;d buy TV shows from Amazon if they&#8217;d deliver DRM-free &#8220;watch later&#8221; to Linux at a reasonable price ($35 for a TV season streamed in low-quality is a bit much).</p>
<p>And game publishers are not getting my money because I already have too much paper, I don&#8217;t want to pay a shipping &#8220;surcharge&#8221;, I don&#8217;t want to wait, and I want the convenience of the digital format.  I see something like Diaspora when it&#8217;s &#8220;hot&#8221; and think, &#8220;that sounds cool&#8221;&#8230; and as soon as I find out that I have to pay for bulky paper and shipping, I walk away.  If it&#8217;s really &#8220;hot&#8221;, I&#8217;ll look for an opportunity to preview it&#8230; getting a chance to preview (the whole work, not 20 pages) has made some paper sales, but those are rare compared to the ones I just walk away from.</p>
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	<item>
		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-137</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Mon, 07 Dec 2009 20:33:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-137</guid>
		<description>Yeah, I need to get better about providing interior views other places than OBS. Then again, OBS is the big boss in PDF for a reason: they make it stupid easy to get that interior preview.</description>
		<content:encoded><![CDATA[<p>Yeah, I need to get better about providing interior views other places than OBS. Then again, OBS is the big boss in PDF for a reason: they make it stupid easy to get that interior preview.</p>
]]></content:encoded>
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	<item>
		<title>By: Reverance Pavane</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-136</link>
		<dc:creator>Reverance Pavane</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:49:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-136</guid>
		<description>I&#039;m a definite fan of getting the PDF along with the physical rules.  In a number of instances I&#039;ve gone back and bought a copy of the PDF for games which I already have the physical copy for, mainly because it&#039;s very useful to hack apart to provide a hyperlinked quick reference at the tabletop for me.* Especially when you are as apt as I am to mod the game rules anyway, or the game has numerous expansions and supplements or web extensions. [Besides, it&#039;s a good way to make sure you&#039;ve read all the rules yourself.]

And even absent this, PDFs are useful if I&#039;m curious about a game.  Not everyone can get easy access to a physical copy to look it over, but I can immediately follow up a good review with grabbing a copy as an impulse buy. [Wait, did I say this was &quot;a good thing?&quot;]  And yes, PDF are a lot cheaper, especially when you start figuring in the aforementioned freight costs (as a rough guide, in Australia, either direct or through a distributor, double the US cover price usually is quite accurate).  And if I like it I can still buy a physical copy of the book, anyway.

Oh, and the OBS PDF preview is extremely useful to see if I want to grab a book if I&#039;m vacillating.  It&#039;s surprising how few companies will provide a sample of their actual work on their web site (as opposed to advertising it).  It can be a very powerful tool to convince someone to buy the product.  Especially now with FLGS tending to go the way of the dodo.

But I can quite appreciate wanting your book to be a work of art.  I mean, that&#039;s the reason I bought &lt;i&gt;Trail of Cthulhu&lt;/i&gt; and [multiple copies of] the white book of &lt;i&gt;Nobilis&lt;/i&gt; (one to play and one to keep).   So I can quite understand that the authors of &lt;i&gt;Diaspora&lt;/i&gt; were producing a work of art, not just a game.  Although it does mean I shall probably wait until they do, or a friend gets a copy that I might peruse, before I do get a copy of my own.**

[* Whilst PDFs are helpful (for one thing they can be a lot more convenient to locate in your library, especially when you need to look something up in a hurry), they are still really just a book on a screen (and thus not really as versatile or as satisfying as a physical book).  But converting them into an indexed and hyperlinked document is immensely useful at the tabletop for fast reference can be quite useful if you have the ability to do so.  Because of their nature, many game books do benefit from the non-linear information architecture that becomes possible via computer support.  At least, after the initial reading.]

[** I already have more games than I could possibly play/run for the rest of my life.  So most of my purchases these days are just for interest &#150;  to see if people have developed something innovative and intriguingly new.  Or unless I am already a fan of their work.]</description>
		<content:encoded><![CDATA[<p>I&#8217;m a definite fan of getting the PDF along with the physical rules.  In a number of instances I&#8217;ve gone back and bought a copy of the PDF for games which I already have the physical copy for, mainly because it&#8217;s very useful to hack apart to provide a hyperlinked quick reference at the tabletop for me.* Especially when you are as apt as I am to mod the game rules anyway, or the game has numerous expansions and supplements or web extensions. [Besides, it's a good way to make sure you've read all the rules yourself.]</p>
<p>And even absent this, PDFs are useful if I&#8217;m curious about a game.  Not everyone can get easy access to a physical copy to look it over, but I can immediately follow up a good review with grabbing a copy as an impulse buy. [Wait, did I say this was "a good thing?"]  And yes, PDF are a lot cheaper, especially when you start figuring in the aforementioned freight costs (as a rough guide, in Australia, either direct or through a distributor, double the US cover price usually is quite accurate).  And if I like it I can still buy a physical copy of the book, anyway.</p>
<p>Oh, and the OBS PDF preview is extremely useful to see if I want to grab a book if I&#8217;m vacillating.  It&#8217;s surprising how few companies will provide a sample of their actual work on their web site (as opposed to advertising it).  It can be a very powerful tool to convince someone to buy the product.  Especially now with FLGS tending to go the way of the dodo.</p>
<p>But I can quite appreciate wanting your book to be a work of art.  I mean, that&#8217;s the reason I bought <i>Trail of Cthulhu</i> and [multiple copies of] the white book of <i>Nobilis</i> (one to play and one to keep).   So I can quite understand that the authors of <i>Diaspora</i> were producing a work of art, not just a game.  Although it does mean I shall probably wait until they do, or a friend gets a copy that I might peruse, before I do get a copy of my own.**</p>
<p>[* Whilst PDFs are helpful (for one thing they can be a lot more convenient to locate in your library, especially when you need to look something up in a hurry), they are still really just a book on a screen (and thus not really as versatile or as satisfying as a physical book).  But converting them into an indexed and hyperlinked document is immensely useful at the tabletop for fast reference can be quite useful if you have the ability to do so.  Because of their nature, many game books do benefit from the non-linear information architecture that becomes possible via computer support.  At least, after the initial reading.]</p>
<p>[** I already have more games than I could possibly play/run for the rest of my life.  So most of my purchases these days are just for interest &#8211;  to see if people have developed something innovative and intriguingly new.  Or unless I am already a fan of their work.]</p>
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	<item>
		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-134</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:45:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-134</guid>
		<description>I&#039;m certainly not making predictions one way or the other as to the lifespan of PDF (at least not outside of this comment, so far).  But it&#039;s here, now, and all of the other options are inferior to what it offers.  When other options move out of its shadow, it&#039;ll be time to focus there.

If I were to make predictions, I&#039;d say it&#039;ll happen when we get the combination of an e-reader that offers every option that the printed form does and then some (all e-readers currently fail this test); at that point there will be consumer-driven market pressure for easy point-and-click conversion of the print layout process into content generated for this hypothetical future e-reader. 

We&#039;re way not there yet.</description>
		<content:encoded><![CDATA[<p>I&#8217;m certainly not making predictions one way or the other as to the lifespan of PDF (at least not outside of this comment, so far).  But it&#8217;s here, now, and all of the other options are inferior to what it offers.  When other options move out of its shadow, it&#8217;ll be time to focus there.</p>
<p>If I were to make predictions, I&#8217;d say it&#8217;ll happen when we get the combination of an e-reader that offers every option that the printed form does and then some (all e-readers currently fail this test); at that point there will be consumer-driven market pressure for easy point-and-click conversion of the print layout process into content generated for this hypothetical future e-reader. </p>
<p>We&#8217;re way not there yet.</p>
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	<item>
		<title>By: Daniel M. Perez</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-133</link>
		<dc:creator>Daniel M. Perez</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:26:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-133</guid>
		<description>Invoking Lucas is what did it, right?  ;-)</description>
		<content:encoded><![CDATA[<p>Invoking Lucas is what did it, right?  <img src='http://www.deadlyfredly.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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	<item>
		<title>By: John H (@datainadequate)</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-132</link>
		<dc:creator>John H (@datainadequate)</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:14:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-132</guid>
		<description>Totally agree that PDF is a must-have option right now, and the value of PDF+print bundles for both publishers and customers. It&#039;s been fascinating to see how forward-thinking publishers have moved through various phases of enlightenment. I&#039;m thinking especially of Steve Jackson Games, who moved rather cautiously into PDFs, and were good enough to tell the world what they discovered. But I&#039;m also thinking of technical publishers like Pragmatic Bookshelf and Manning, who have wholeheartedly adopted the PDF+print bundle approach.

However, my gut feel is that PDF is ultimately going to be a dead end for digital publication (unless it gets a serious rethink). It tries too hard to be like paper, and the big downside of that is that it can&#039;t adjust itself to the available display. I want to be able to read my digital book on any size display from my smartphone, my eBook reader, my netbook and my desktop computer. Oh, and I want to swap between landscape and portrait orientation on the fly. On the other hand, I&#039;m not sure we have anything close to a suitable PDF replacement yet.

When such a thing comes along, I think that the production process will change. The digital media version will get produced first, and then that will be enhanced for printed book production.</description>
		<content:encoded><![CDATA[<p>Totally agree that PDF is a must-have option right now, and the value of PDF+print bundles for both publishers and customers. It&#8217;s been fascinating to see how forward-thinking publishers have moved through various phases of enlightenment. I&#8217;m thinking especially of Steve Jackson Games, who moved rather cautiously into PDFs, and were good enough to tell the world what they discovered. But I&#8217;m also thinking of technical publishers like Pragmatic Bookshelf and Manning, who have wholeheartedly adopted the PDF+print bundle approach.</p>
<p>However, my gut feel is that PDF is ultimately going to be a dead end for digital publication (unless it gets a serious rethink). It tries too hard to be like paper, and the big downside of that is that it can&#8217;t adjust itself to the available display. I want to be able to read my digital book on any size display from my smartphone, my eBook reader, my netbook and my desktop computer. Oh, and I want to swap between landscape and portrait orientation on the fly. On the other hand, I&#8217;m not sure we have anything close to a suitable PDF replacement yet.</p>
<p>When such a thing comes along, I think that the production process will change. The digital media version will get produced first, and then that will be enhanced for printed book production.</p>
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	</item>
	<item>
		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-131</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:09:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-131</guid>
		<description>In all likelihood, if you&#039;re publishing a book these days, you had to create a PDF (print-focused as opposed to consumer-focused, mind) in order to provide the interior content of your book to the service that is printing it for you.  I take maybe an extra 10-15 minutes to make minor tweaks in order to provide a PDF version of something I&#039;ve done in print, using exactly the same software as I used to produce the print one.  PDF selling through the various venues that one might do it (Lulu, IPR, One Bookshelf, etc) already covers any bandwidth or hosting concerns in the percentage cut they&#039;re taking anyway (and a cut&#039;s already being taken for the print version as well in that case), which left me with my statement concluding that the additional cost incurred is nearly zero.</description>
		<content:encoded><![CDATA[<p>In all likelihood, if you&#8217;re publishing a book these days, you had to create a PDF (print-focused as opposed to consumer-focused, mind) in order to provide the interior content of your book to the service that is printing it for you.  I take maybe an extra 10-15 minutes to make minor tweaks in order to provide a PDF version of something I&#8217;ve done in print, using exactly the same software as I used to produce the print one.  PDF selling through the various venues that one might do it (Lulu, IPR, One Bookshelf, etc) already covers any bandwidth or hosting concerns in the percentage cut they&#8217;re taking anyway (and a cut&#8217;s already being taken for the print version as well in that case), which left me with my statement concluding that the additional cost incurred is nearly zero.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-130</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:05:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-130</guid>
		<description>I don&#039;t think I&#039;d word it quite that way, but I definitely get where you&#039;re coming from!</description>
		<content:encoded><![CDATA[<p>I don&#8217;t think I&#8217;d word it quite that way, but I definitely get where you&#8217;re coming from!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lugh</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-129</link>
		<dc:creator>Lugh</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:05:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-129</guid>
		<description>I agree 110%.

Weird thought.  You mentioned that delivering the PDFs has minimal overhead and zero shipping.  What are the actual costs with providing PDFs?  Is there any additional layout or software cost (e.g., can QuarkExpress just generate a PDF)?  Any cost involved in creating the watermarks, etc.?  

I know that there is a nominal cost in terms of web hosting and bandwith usage.  But, oddly enough, I&#039;d actually say that was a shipping cost, rather than an overhead cost.

I don&#039;t know that the distinction means anything.  It was just something that occurred to me while reading that paragraph.</description>
		<content:encoded><![CDATA[<p>I agree 110%.</p>
<p>Weird thought.  You mentioned that delivering the PDFs has minimal overhead and zero shipping.  What are the actual costs with providing PDFs?  Is there any additional layout or software cost (e.g., can QuarkExpress just generate a PDF)?  Any cost involved in creating the watermarks, etc.?  </p>
<p>I know that there is a nominal cost in terms of web hosting and bandwith usage.  But, oddly enough, I&#8217;d actually say that was a shipping cost, rather than an overhead cost.</p>
<p>I don&#8217;t know that the distinction means anything.  It was just something that occurred to me while reading that paragraph.</p>
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	<item>
		<title>By: Fred Hicks</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-128</link>
		<dc:creator>Fred Hicks</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:04:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-128</guid>
		<description>I thought you might share their perspective to that extent, given the presentation of the Prime Time Adventures PDF.

Then again, if you had held up on producing that PDF, gotten the print version of PTA out there, and then let PTA go out of print (as it has) never having gotten around to putting the PDF out there -- you&#039;d be going on a year or two of PTA being unavailable to new customers in *any* form.  And I know from running the IPR customer service queue that &quot;when will PTA be back in print&quot; is in the top 5 questions we field on a regular basis.

Which is why my &quot;compromise&quot; position on all of this amounts to: keep to your ideals for how to construct a PDF if you must, but don&#039;t fail to produce one quickly -- and by quickly I mean within weeks to a couple months at most of your print product release.</description>
		<content:encoded><![CDATA[<p>I thought you might share their perspective to that extent, given the presentation of the Prime Time Adventures PDF.</p>
<p>Then again, if you had held up on producing that PDF, gotten the print version of PTA out there, and then let PTA go out of print (as it has) never having gotten around to putting the PDF out there &#8212; you&#8217;d be going on a year or two of PTA being unavailable to new customers in *any* form.  And I know from running the IPR customer service queue that &#8220;when will PTA be back in print&#8221; is in the top 5 questions we field on a regular basis.</p>
<p>Which is why my &#8220;compromise&#8221; position on all of this amounts to: keep to your ideals for how to construct a PDF if you must, but don&#8217;t fail to produce one quickly &#8212; and by quickly I mean within weeks to a couple months at most of your print product release.</p>
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	<item>
		<title>By: Daniel M. Perez</title>
		<link>http://www.deadlyfredly.com/2009/12/obligation-pdf/comment-page-1/#comment-127</link>
		<dc:creator>Daniel M. Perez</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:00:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.deadlyfredly.com/?p=51#comment-127</guid>
		<description>This is completely on a different logic wave than mine and yours. I get the whole wanna-do-it-my-way thing, but I&#039;m very much of the mindset that once you produce something which you sell to customers, they are as much partners in that product as you are, and if there is something they want, are downright claiming for, and you don&#039;t give it, you&#039;re just being dictatorial. It&#039;s a case best exemplified by George This-is-my-movie-my-universe-and-I-don&#039;t-care-how-much-you-have-invested-in-it-Greedo-shoots-first Lucas.

The thing is, if the ultimate goal is to have a PDF-designed-as-a-PDF product, I don&#039;t see how releasing the PDF-as-e-book-PDF undercuts that. Offer options, let customers choose what *they* want, not what *you* want them to have. And if this isn&#039;t at all about what customers want but about what you as creator want, then don&#039;t sell it; give it out and let people come along for the ride. When you make me pay for something, I&#039;m part owner, not someone to be told what I am allowed to buy or not.</description>
		<content:encoded><![CDATA[<p>This is completely on a different logic wave than mine and yours. I get the whole wanna-do-it-my-way thing, but I&#8217;m very much of the mindset that once you produce something which you sell to customers, they are as much partners in that product as you are, and if there is something they want, are downright claiming for, and you don&#8217;t give it, you&#8217;re just being dictatorial. It&#8217;s a case best exemplified by George This-is-my-movie-my-universe-and-I-don&#8217;t-care-how-much-you-have-invested-in-it-Greedo-shoots-first Lucas.</p>
<p>The thing is, if the ultimate goal is to have a PDF-designed-as-a-PDF product, I don&#8217;t see how releasing the PDF-as-e-book-PDF undercuts that. Offer options, let customers choose what *they* want, not what *you* want them to have. And if this isn&#8217;t at all about what customers want but about what you as creator want, then don&#8217;t sell it; give it out and let people come along for the ride. When you make me pay for something, I&#8217;m part owner, not someone to be told what I am allowed to buy or not.</p>
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